STANDARD
Only properties that meet the Amberdwell Index qualification threshold are awarded Amber Star accreditation. Each property is evaluated through a structured 150-point framework covering architecture, operational performance, service quality, and guest experience consistency.
When you choose an Amber Star accredited stay, you are selecting a property that has demonstrated verified excellence across all dimensions of the guest experience.
Where Discernment Meets Data.
True hospitality excellence cannot be defined by a single metric.
Amberdwell is an independent hospitality accreditation framework that identifies and recognises exceptional properties through structured evaluation and independent verification.
We exist to distinguish excellence from the wider market, increase the visibility of independently accredited properties, support direct discovery and direct booking opportunities, and provide travellers with a trusted mark of independently verified hospitality quality.
The Amberdwell
A Star To Be Earned.
The Amber Star is an independent accreditation awarded to properties that demonstrate verified excellence across the Amberdwell Index.
In an industry influenced by subjective ratings and promotional content, Amberdwell applies a structured audit methodology to evaluate hospitality performance with consistency, transparency, and objectivity.
Only properties that achieve the required threshold within the 150-point framework qualify for accreditation.
The Selection Process
A structured, multi-stage evaluation designed to ensure consistency, objectivity, and depth of assessment.
Amberdwell does not accept paid listings or commercially influenced placements. All evaluations are conducted independently and based solely on observed performance and verified data.
01. Performance Data Review
Analysis of available operational and guest experience data to assess consistency over time within the evaluation period.
02. On-Site Audit
A structured 150-point evaluation conducted on-site, assessing operational performance, service execution, physical condition, and guest experience quality.
03. Final Assessment
Consolidated expert review of all evaluation dimensions within the Amberdwell Index framework, resulting in the final accreditation decision.
Phase I: Performance Data Review
01 / Data Review
Analysis of available guest experience and operational data to assess performance consistency over the defined evaluation period. This phase identifies patterns, stability, and deviations in service delivery and operational quality.
Phase II: On-Site Operational Audit
02 / On-site Evaluation
A structured 150-point on-site assessment covering all key dimensions of the Amberdwell Index, including digital experience, physical environment, operational performance, service quality, design integrity, and overall guest experience execution.
Phase III: Final Accreditation Assessment
03 / Final Assessment
A consolidated expert review of all evaluation results within the Amberdwell Index framework. Properties that meet or exceed the required threshold are awarded Amber Star accreditation.
Evaluation Framework
The 150 Point Rule
Our evaluation is based on the Amberdwell Index — a structured 150-point framework designed to assess hospitality performance with consistency, precision, and objectivity.
Each property is evaluated through a defined methodology that ensures comparability across all assessed dimensions of the guest experience.
Excellence is not assumed — it is measured.
The Purpose of
AMBER STAR SELECTION
Curate Excellence
We independently identify and recognise the top-performing hospitality properties within each region, highlighting the very best accommodations and separating exceptional experiences from the wider market.
Promote Direct Discovery
We support accredited properties by increasing their visibility and encouraging direct engagement between travellers and properties, without intermediary commissions or OTA dependency.
Build Trust for Travellers
We provide travellers with a trusted quality mark that signals independently verified hospitality standards, helping them discover properties committed to exceptional guest experiences.
Have Questions?
Connect with Amberdwell.
Property evaluations are conducted independently by Amberdwell through its own research and assessment process. Inclusion within the AMBER STAR Selection cannot be requested, purchased, or guaranteed through inquiry or commercial participation.
Our team welcomes inquiries regarding the AMBER STAR Selection, accreditation methodology, and recognised properties.
For inquiries regarding the AMBER STAR Selection, the Amberdwell Index methodology, or accredited properties, please contact our evaluation team.
